strategy + design + web


Caroline Bach

From a large corporate lawyers’ practice in Strasbourg, Caroline Bach set up her own practice in Mulhouse. The lawyer commissioned our agency to handle the launch of her Mulhouse practice, in particular the creation of her logo.
Launch date 2018
Caroline Bach par Mars Rouge

An iconic logo

A logo in the form of the initials of Caroline Bach became an iconic symbol for this new visual identity. It translates the warm, benevolent human aspect. Its rounded angles can also be found in the patterns used throughout the new identity. Our agency also advised the lawyer on coming up with a simple short domain name using the web address extension .alsace.
Caroline Bach